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Stella McCartney at the 2012 Olympics

July 19, 2010

Stella McCartney will oversee the design of the athletes’ clothing for the British team at the 2012 London Olympics.  She has been appointed creative director for Team GB at the Olympic and Paralympic Games and will help shape the clothing to be made by Adidas.

The British Olympic Association said it was the first time in the history of the summer Games that a designer will work with a sports brand to design the team’s kit.

McCartney, who has already designed a line of clothing for Adidas, said: “As a British fashion designer it is an amazing, once-in-a-lifetime opportunity to be creative director of Team GB as the host nation of the London 2012 Olympic Games.”

“I have to make it look good on TV, I have to make it feel good for the athletes, I have to make it work–technically it has to do its job,” she says of the “million challenges” ahead.

Source: Yahoo! News and People

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